Prizes and sponsors
Recognition and rewards
The Women in Marketing Awards are prestigious accolades for the excellent work that is created in our industry. Winning or being shortlisted proves you are committed to the future of marketing and looks excellent in your portfolio and on your CV.
All winners of the 2017 WiM Awards received:
A fabulous Swarovski crystal paperweight.
Swarovski Crystal’s series of sparkling crystal awards is completed with the Crystal Peak; a contemporary design inspired by the peak of a mountain setting new standards with regards to faceting, brilliance and the materials combination of cut crystal and the Mongolia Black China granite base flowing seamlessly into each other.
Further prizes will be announced shortly.
HP Inc. creates technology that makes life better for everyone, everywhere. Through our portfolio of printers, PCs, mobile devices, solutions, and services, we engineer experiences that amaze. HP is a proud supporter of Women in Marketing (WiM) as a corporate member and as a sponsor for its 2017 WiM Awards. We believe that diversity is a business imperative and an essential ingredient in delivering innovation to the market. More than 50 percent of our marketing leaders are women and we are thrilled to support the work of WiM in honouring industry marketing excellence and creativity by women globally. For more information about HP, visit hp.com
Weber Shandwick is proud to be a leading voice for change on gender equality and diversity in the UK PR industry, and to have our CEO Colin Byrne named a gender equality champion by WiM in 2016. We are pleased to support the WiM Awards 2017.
Weber Shandwick is a leading global communications and engagement firm in 79 cities across 34 countries, with a network extending to 127 cities in 81 countries. The firm’s diverse team of strategists, analysts, producers, designers, developers and campaign activators has won the most prestigious awards in the world for innovative, creative approaches and impactful work. Weber Shandwick was the only public relations agency included on the Advertising Age Agency A-list in 2014 and 2015 and the only PR firm designated an A-List Agency Standout in 2017.
Weber Shandwick is the most Cannes Lions winning PR firm and was honoured as PRWeek’s Global Agency of the Year in 2015, 2016 and 2017, The Holmes Report’s Global Agency of the Year in 2010, 2012, 2014 and 2015 and The Holmes Report’s Global Digital Agency of the Year in 2016 and EMEA Agency of the Year 2017. The firm deploys deep expertise across sectors and specialty areas, including consumer marketing, corporate reputation, healthcare, technology, public affairs, financial services, corporate social responsibility, financial communications and crisis management, using proprietary social, digital and analytics methodologies. Find out more at webershandwick.co.uk.
IPG is committed to increasing diversity and fostering a culture of inclusion at our company and in the marketing communications industry. Our goal is to be one of the world’s most diverse and inclusive companies and our approach addresses the issue in a systematic and structured manner. We believe this is the only way to achieve the lasting culture change that we seek across our organization and drive long-term, sustainable results. As part of its diversity programs, IPG supports five business resource groups, including the Women’s Leadership Network (WLN). Our WLN champions IPG women by working to understand the gender equality challenges they may be facing – and leverage those learnings to tirelessly advocate for every colleague to contribute to creating a more inclusive workplace where IPG women can thrive.
Through IPG’s 50,000 employees in all major world markets, our companies specialize in consumer advertising, digital marketing, communications planning and media buying, public relations and specialty marketing.
Havas Media Group
Havas Media Group operates under a single P&L and leadership team operating across the full spectrum of Paid, Owned, Earned and Shared media. The media agency brands are Havas Media, Arena Media and Forward Media; Earned and Shared expertise comes through Havas Sports & Entertainment Cake and Socialyse and Owned expertise through Field Day. Subsequently, the agency group has established six centres of excellence across key areas; Insight & Data, Business Transformation, Innovation, Entertainment and Experiential Marketing. It also recently welcomed brands such as the BBC, Universal Music Group and Uber to its client base. In 2016, Havas Media Group ranked number 2 Top Media Agency in EConsultancy’s Top 100 Digital Agencies report. Havas Media Group was also proud to be part of the agency leadership team, alongside VCCP & Leader that supported O2 winning Marketing Society’s Brand of the Year in 2015. Havas Media Group is proud to support Women in Marketing in driving the diversity agenda, having recently launched Havas Fusion; the group’s intersectional, employee-led initiative which aims to encourage and celebrate diversity and inclusion within our staff. Find out more at havasgroup.com.
Axim is a business-focused customer experience business. Why? Because the biggest business challenges are solved by CX. Because the greatest barriers to great customer experience are business centred – like culture, process and technology. And because customer delight comes with big business challenges: like revenue growth and cost reduction.
We help organizations to operationalize customer experience by engineering new and better operating models with CX at their heart; by architecting the organizational excellence great CX demands; by transforming data and analytics into the lifeblood of CX; and by powering the context and personalization that transforms brand experience. We call it 4-Dimensional Customer Experience™.
Marketing is evolving. The traditional blunt instrument of grandstanding brand presentations aimed at broad demographic targets is being complemented by – and in some cases replaced by – subtler, more continuous, empathetic and personalised conversations with customers. Companies are realizing that they must change to become not just customer-focused but customer-obsessed. Managing and improving Customer Experience is therefore of paramount importance to the modern marketer.
Axim are therefore very proud to be sponsoring – for the first time – an Award to be given to a woman who has been an Inspirational leader in the field of Customer Experience. Find out more at axim.global.
Amigo is a technology that helps enterprise marketers overcome the marketing execution gap. The ‘marketing execution gap’ is the chasm between what marketers want to deliver, and what they can actually deliver due to legacy IT, siloed data and overstretched development resource. Amigo sidesteps these issues by enabling marketers to deliver campaigns far more quickly and for much less money than alternatives. Most marketing technologies are built by technologists, with little regard for the objectives and challenges of marketers. Amigo is different – it’s not MarTech for marketing, but MarTech for marketers. Find out more at amigotechnology.
For more than 100 years, CIM (Chartered Institute of Marketing) has been supporting, representing and developing marketers, teams, leaders and the profession as a whole. Our networks have an unrivalled breadth, depth and diversity – making this not just the largest community of marketers, but also one with impact. We’re independent, trusted and connected, with access to unmatched ideas, insights and resources to help provide marketers with a professional advantage for themselves and their organisations. Our vision is for CIM to be the global leader in enabling marketing capability that delivers business advantage – constantly harnessing, integrating and acting on collective customer insight – for the benefit of professionals, business and society.
M&C Saatchi is a huge fan of the Women in Marketing awards. In the UK, 50.3% of our 660 strong team are women. Across the network, we have women Partners, women CEOs, women MDs, women at all levels. Talent doesn’t recognise gender. So for us it is not a matter of choice. If we want a global culture that attracts and retains the very best talent, we have to ensure women have equal opportunities.
This is one of the reasons that we are proud to support the work Digital Mums are doing, both in re-training mums in digital skills and championing flexible work – or #WorkThatWorks as they call it – so that this enormous pool of talent isn’t lost because of inflexible, outdated working practices. Today women don’t have to choose between work and family. Technology is making flexible working workable. Two of our founding directors, Jeremy Sinclair and David Kershaw, have personally invested in the business to help it grow to its next stages.
M&C Saatchi is delighted, therefore, to sponsor this very special Digital Mums #WorkThatWorks Award to shine a spotlight on businesses who are embracing a more flexible, open way of working for all.
Supporters of the Awards
The Independent Agency Search and Selection Company (IAS)
The Independent Agency Search and Selection Company (IAS), has been founded in South Africa in response to the realisation that choosing a new advertising, media, digital or design agency is an important corporate and personal business decision.
Managed incorrectly or poorly the selection process becomes time consuming, expensive and exhausting. There are literally hundreds of agencies across all communication disciplines ranging from those specialising in one core skill to those offering “multi-discipline media neutral solutions” which makes a client’s task in choosing an agency even more daunting.
The IAS search and selection service is effective, time efficient and highly valuable for companies, marketers and communications personnel. The IAS offers unparalleled knowledge in its capacity as the first company of its kind in South Africa to offer a service that assists clients in finding agencies in an effective and professional manner.
FREE THE BID
FREE THE BID is a 501c3 non-profit initiative advocating on behalf of women directors for equal opportunities to bid on commercial jobs in the global advertising industry. Free The Bid consists of a pledge that ad agencies and brands can take, committing to include at least one women director’s bid on every triple-bid commercial job; and a searchable database showcasing an incredible array of women directors from all around the world. We are happy to support the Women In Marketing awards as we believe that women, being 50% of the World’s population and the number one consumer group making for 85% of product purchase decisions, need more nuanced advertising that speaks to them. Women have been shut out of the conversation for too long – equality is not just the right thing to do, it’s good for business as well. Creativity is genderless, opportunity is not.
The Swedish Marketing Federation (SMF)
The Swedish Marketing Federation (SMF) founded in 1919, has around 10,000 members with 27 local marketing associations in Sweden. All members are working within marketing, communications, and media in various fields.
The Swedish Marketing Federation hosts the’ Tendensdagen’ conference each year in October with more than 500 delegates participating from all over Sweden.
Each month the members receive a digital magazine called ‘Trender & Tendenser’ with articles and videos about different brands and trends as well as interviews with industry leaders.
Other benefits for members include access to expert advice in digital media, marketing law, tender procedure, agency advice etc.
“This year’s marketing book” is published annually with the Winners of the Awards. You can read about these prize winners on The Swedish Marketing Federation website www.svemarknad.se